How to write a tender - Emphasis

How to write a tender How to write a tender The key to writing a good tender is to be specific and detail how your capabilities match the clients exact requirements. You don’t have to be arrogant to sell your firm. Never kick off the tender by saying how great you are. Instead, show that you’ve listened to the client’s needs and found them the right solution. The way to do this is to identify and concentrate on the ‘win themes’ – the issues the client is most concerned with. Hopefully, you will have had an opportunity to ask them about these. But invitations to tender usually give you clues about what they are and often state them directly (‘tenderers must have †¦Ã¢â‚¬â„¢). Win themes could include things like: completing the job within a tight time schedule attracting quality subcontractors project-management skills guarantees to stay on schedule health and safety procedures. To some extent, most tenders should cover all these issues – among others. But make sure you focus more on the ones your client is particularly interested in. And then show how your firm can meet their needs. One way of doing this with more complex tenders is to draw up a compliance matrix to make sure you’ve got a solution for everything the tender asks for. This could give you the edge if you include it in the tender document itself. Some people in the construction industry argue that tenders are usually won on price alone. No-one can dispute how important price is, and sometimes it may be the main factor (making it a win theme, of course). But never ignore the fact that whoever is in charge of the tendering process is also very interested in your firm – and what you can deliver over and above your competitors. Focus on these and you may well reduce the client’s sensitivity to price. Unique selling points This doesn’t mean you should slate your competitors in your tender – far from it. But it does mean you should have a clear idea of what your firm’s USPs (unique selling points) are. Some examples might include: quality of finish and ability to deal with snagging quickly getting the job done within a tight timeframe and budget (without jeopardising quality) regular progress reports and updates to client client-satisfaction record and percentage of repeat business. Make it clear why they should choose you. Don’t just make vague and clichà ©d claims such as ‘we deliver high-quality work within tight schedules’ or ‘we have considerable experience in the management of new office fit outs and refurbishments’. You need to substantiate these kinds of claims with supporting evidence. For example, ‘We have delivered 90 per cent of our jobs within budget and 60 per cent or our business comes from existing clients’. Include a breakdown of all the various aspects of the work involved in the project. And don’t leave out things because you’re not sure if the client wants them or because you can’t price them accurately at this stage; it will look as though you’ve overlooked them. If necessary, put them in with a ‘TBC’. Don’t make assumptions. Just because the client or person managing the tender knows you, that doesn’t mean you can leave out vital information about your firm. What if there are some other crucial ‘influencers’ reading your tender who know nothing about you? Finally, always go through your tender face to face if the tender process allows it. That way you can sort out any sticking points. Robert Ashton, Chief Executive, Emphasis, business writing specialists. Want to learn how to win business? Have a look at our tender-writing course for individuals or our in-house tender-writing course for teams.

Spanish Verbs of Remembering and Forgetting

Spanish Verbs of Remembering and Forgetting The most common Spanish verbs of remembering and forgetting are recordar and olvidar, respectively. Verbs For Remembering and Forgetting Recordar: Here are some examples of recordar in use. Note that it is conjugated irregularly, following the pattern of - in other words, the of the stem becomes. Recuerdo que nuestro equipo era impresionante. I remember that our team was incredible. ¿Ya no recuerdas cuando eras un nià ±o? You still dont remember when you where a child?Firefox no quiere recordar mis contraseà ±as. Firefox doesnt want to remember my passwords.No recuerdo donde fue mi primer beso. I dont remember where my first kiss was.Siempre te recordaremos. We will always remember you. Etymology:Recordar comes from the Latinrecordari, meaning to remember. Interestingly,recordar is a cousin of the wordcorazà ³n, meaning heart, as the heart has been thought of as the center of memory and emotions. False-friend alert: Except in poor translations from English, recordar is not used for meaning to record. Verbs used for that purpose include anotar (to write down) and grabar (to make a sound or video recording). Acordarse de: Also commonly used for to remember is the reflexive verb acordarse followed by the preposition de. As you might have guessed, acordarse is also a cousin of corazà ³n. It also is conjugated following the same pattern as recordar. Me acuerdo de la brisa que nos acariciaba. I remember the breeze that would caress us. ¿Por quà © a veces nos acordamos de lo que soà ±amos y otras veces no? Why do we sometimes remember what we dream and other times we dont?La respuesta corta a la pregunta es no, no se acordaron de nosotros. The short answer to the question is no, they didnt remember us.No quiero acordarme de ayer. I dont want to remember yesterday. Rememorar: Spanish does have a cognate of remember, rememorar, but it isnt used very often, and then usually to refer to an event being memorialized or recognized: Presidente Correa rememorà ³ la masacre del 2 de agosto. President Correa remembered the Aug. 2 massacre. Olvidar: Olvidar is the only verb in common use that means to forget. It sometimes is used in the reflexive form, often in the phrase olvidarse de, which can (but doesnt always) suggest deliberate forgetting. In some areas, olvidarse without the de is common. Los Spurs olvidaron el estilo que los habà ­a distinguido. The Spurs forgot the style that had distinguished them. ¡Ayà ºdame! Olvidà © mi contraseà ±a de Hotmail. Help! I forgot my Hotmail password.No voy a olvidar nunca mi visita a Mlaga. Ill never forget my visit to Mlaga.Me olvidarà © que fuiste mà ­o y que ahora te perderà ©. Ill forget that you were mine and that now I will lose you. ¿Por quà © nos olvidamos de fechas importantes? Why do we forget important dates? ¡No olvidemos lo nuestro! Lets not forget whats ours! Often olvidarse can function like gustar, in that the thing forgotten becomes the subject of the verb, and the person(s) who forgot becomes the indirect object: Es un video que no se te olvidar nunca. Its a video youll never forget. (Literally, its a video that will never be forgotten to you.)Un dà ­a se me olvidaron las llaves del carro. One day I forgot the car keys.Se me olvidà ³ el coche en el autolavado y cerraba a las 6. I forgot the car in the car wash and it closed at 6. Etymology: Olvidar comes from the Latin oblitus, forgetful, making it a cousin of English words such as oblivion and oblivious. Sources Sources used in this lesson include  Fotolog.com, Devocionalies Cristianos, Internetizado.com, Isaac Arriola, La Voz de Galicia, Soyunalbondiga.com, Mi Rincà ³n del Alma, Taringa.net, Tenisweb, Terra.com, Ubuntu-es.org and  3wilio.

Business report Essay Example | Topics and Well Written Essays - 2000 words - 1

Business report - Essay Example In order to get a clearer picture, the SWOT analysis is carried out on the Guardian Newspaper, which is a perfect example for the newspaper industry in the developed world. Lewin’s force filed analysis was then carried out on the impact of the internet on the industry; especially sine is the most significant factor affecting the newspaper industry today. Finally, drawing from the force field analysis, the report discusses the reasons for the continued growth of the industry in India, which is largely due to the low penetration of internet services in the country. Table of Contents Contents Page 1. Executive Summary†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.2 2. Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..4 3. PEST Analysis of the Newspaper Industry†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.4 4. SWOT Analysis of the Guardian Newspaper†¦Ã¢â‚¬ ¦..7 5. Lewin’s Force Field An alysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..9 6. Newspaper Industry Success in India†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.11 7. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..12 8. ... here has been falling circulation in New Zealand, Australia, Latin America, Western Europe, and the US for the last few decades, although there are rising sales, for example, in India. This decline has been hastened by the advent of the web, particularly since most young people now prefer to get their news from the web (The Economist, 2006: p1). This business report seeks to carry out a PEST analysis of the newspaper industry in developed nations, a SWOT analysis for the Guardian Newspaper, which has one of the highest readerships in the UK, and carry out a Lewin’s field force analysis for the impact of the internet on the industry in developing markets. Finally, it will also discuss the reason for continued success of the Industry in India. PEST Analysis of the Newspaper Industry PEST is an acronym that stands for political, economic, social, and technological factors affect the operations of a business. After assessing these factors, business managers, can then identify the factors that pose risks or opportunities to inform their decision-making. It provides the context for the role of the organization in relation to its external environment. It also underpins various other analytical techniques such as scenario planning at micro-level, for example, individual or institutional, or macro-level like UK-wide, EU-wide, or worldwide (Meyer, 2012: p58). Depending on the scale and scope of the analysis, business managers consider the factors that influence changes, factors that will be important in the future, and those important at present. Its benefits to the business include spotting of business opportunities and revealing what direction change is taking in the environment to shape what is happening. Moreover, it helps the business to avoid projects that could end up

Confederation and Constitution Essay Example | Topics and Well Written Essays - 1000 words

Confederation and Constitution - Essay Example The American constitution underwent a lengthy process during its drafting and various amendments have been made so that it can be more efficient for the governing of the states. In 1776, the continental congress drafted â€Å"the article of confederation† which brought together 13 founding states of the United States of America: This article was later ratified in 1781. In the article of confederation, the relationship between the uniting states was defined and also a common name was adopted for the union of the states (Howard, 2005). After various administrative set backs, this article of confederation was found to be inefficient and hence was later replaced by the American constitution in 1789. Though the article of confederation had some similarities with the constitution, these two documents were different in the following ways. The constitution established an organized form of government. The government was divided into three main braches, which included the executive, the judiciary, and the legislature. In the constitution, the executive was the supreme arm of the government and it was headed by the president. The constitution provided the rules and regulations governing election of the president and his deputy. However, in the article of confederation, there was no such structured government. The states had the liberty to decide the method of leadership they wanted. The constitution established a federal system government. In this system, the states had some authority.

Social Media as a Business Strategy Term Paper Example | Topics and Well Written Essays - 750 words

Social Media as a Business Strategy - Term Paper Example Social media also lets retailers create an awareness of their great products and followers might share their business with friends and family growing exposure to the business. Through social media, retailers can advertise specials to increase the reach for their special promotions. Social media also lets retailers get involved with the customers. Retailers may get feedback through comments by the customers and be able to meet the clients needs. Also with social media, retailers can target specific demographics to get their name to the group of people they want to see their products (Brown, 2012, pp 1) In the video, the instructor starts by letting people know that the facebook is where individuals go to spend time with friends. The video assures retailers that using facebook will help them reach a greater market. Facebook is where people build relationships with others that may eventually become customers. Find people with a similar mindset and connect them. You should send them a short message informing them why you want to connect. Add as many you could since some may or may not accept your friendship request. It encourages the client to use facebook since there is no investment required. It also guides retailers on how they can create a link to their website on their facebook profile. Retailers can also put a small note about who they are. The video starts by explaining the meaning of social media and how it has exploded to have great numbers of users. It assures the retailer that there is a huge audience on social media that they can take advantage to promote and even sell their products and services. The video explains that the social media platforms are different in how you connect with people. He points out that facebook is the leader for online marketing and plays a vital role in the success of retailers businesses. It informs the retailer that creating facebook page is a work in progress, which does not have to

Gender Roles Influenced By Media And Society

Gender Roles Influenced By Media And Society One usually obtains their gender roles usually through social interactions rather than obtaining it genetically. When humans are born, one are endowed with a small concept of gender. Manners and proper behavior is mainly learned through the social interactions with others and also the relationships with one another. Our gender identity is build through the interactions or experience from our parents, media, people from school, work or at home and also society can influence our gender identity. Depending on how we are raised greatly affects on how one acts as they grow up. The media can influence every aspect of ones life, their lifestyle, fashion, physical appearance, and also behavior. Society has the power to change the behavior and peoples point of views way more than what genetics or biological can. The genetic make-up for all living beings mainly humans are usually born with might affect their physical abilities, but one usually learns how to act in specific ways by just watching the people around them. An example of this would be that when boys of a young age watches cartoons or anything that involves a male aspect, theses young boys are usually influenced by the characters or what they see on television. Usually these characters are portrayed to be in a violent and aggressive manner, which cause these children to act what they see. On the bright side mainly super heroes are the ones that influence young boys the most such as Superman, Spiderman, Iron or even Batman and they are usually portrayed to be a strong, very athletic and brave hero which can influence a boys every action. In cartoons like these there is also a downside to it to where boys are depicted to be destructive and usually aggressive as well to a point where it suggest that males should be very competitive to one another. Children at younger age are also more vulnerable to be influenced by television when compared to an adult due to the maturity level of one another. Not only just the boys also the older males are influenced by todays media, televisions, music and society. An example of this would be the music artist Eminem where he wants males to be very violent and rebel against homosexuality and also be dominant towards females. Usually the younger teens are influenced by this because of the lack of maturity to make their own choices or decisions and these young males are gullible to a point where they are influenced by what they see. There was a Columbine massacre or incident in 1999 that proved that the boys who killed all those innocent students derived all of their ideas from certain mo vies and television shows. This proves that teens at a very open age that can be easily manipulated by society to act in predictable or spontaneous ways. According to Diekman, author of Stereotypes as dynamic constructs: Women and men of the past, present, and future. states that typical characteristics for women are piety, submissiveness, and domesticity, while authority, and social behavior, are traits commonly held by men. When girls are young, they are usually given a Barbie doll to play with and are expected to grow up as the ideal Barbie girl who is very beautiful looking and supposedly very feminine. Girls are usually less athletic when compared to boys due to their genetic make-up; they just tend to not be athletic. Due to this genetic unfairness between males and females, parents would not treat each gender the same way when it comes down to sports. The boys are usually taught to be very aggressive because they are more athletic and competitive than girls while on the other hand girls are encouraged to express or release their feelings and its ok for them to cry openly. Boys are never encouraged to cry or complain about anyth ing. They are taught to replace the feminine feelings of fear and sorrow and replace them with excitement or anger. Boys or males in particular use the phrase be a man referring to being tough or strong and one that never shows his emotions. Children can also be influenced by their peers to act in specific ways at a very young vulnerable age. One can be made fun of easily if they are usually doing things that dont suit their gender. An example would be if a young boy or any male would easily be made fun of if they like to play with dolls, like shopping or just play in the kitchen. The society and media shows what types of things that certain gender should usually be doing for each gender. On television, it would usually have specific types of clothes, toys, jobs, etc for each of the genders and what they think each gender should follow. Due to these social influences, males and females act the way one does because of how society taught one to grow up to be. As for careers men are the dominant one because of how they can handle tougher jobs than a woman. Women are depicted to be caring for others or cooperative with anything and also just less valued. Woman careers are preferred to usually be models, nurses or even housewives. According to InfoRefuge on an article about Gender Roles and the Media, it states that our society continues to respect and represent men more than women in every aspect of our daily lives. People were raised by the society to think what men and women are capable of. Due to these circumstances these are usually the reasons why men mainly get better jobs than women do and also have a better chance of getting jobs in the work force. Gender stereotypes are everywhere and still occur today. For example, it is not acceptable in this society for a female to coach a mens sports team at any type of level professional, college or either high school team male oriented teams. This is a huge deficit and disadvantage because of the fact that females too can be amazing coaches sometimes way more superior to most males and therefore the players would miss out the chance from learning and gain experience this coach. The female coaches also suffers from not gaining or they miss the opportunity to coa ch these male players and are often force to pass down their knowledge to just female players. Society is unfair to judge solely on ones capabilities on gender. Therefore theses better jobs that usually pay a lot, females are solely at a disadvantage of getting the job due to their gender which is unavoidable. Another influence that society has on one is when people begin to date. There are certain specific behaviors that are supposedly expected by each gender because of the social influence, custom and usage in society. Men are the ones that should be expected to pay for the date, drive and also ask the girl out and many more outdated manners that guys should usually do for a woman. Women on the other hand, also have a specific role in the dating game. When two people get married, society assumes specific roles according to their gender. Men are expected go to work to pay for the bills, put a roof over their heads and also put food on the table. According to an article on CliffNotes on gender stereotypes, it states that Traditionally, the female stereotypic role is to marry and have children. This means usually women are the ones staying at home to take care of the children or plainly be a housewife. These stereotypical roles are starting to deteriorate because of the fact that its societ ys standards. Women are far more important that what society depicts, they also have the same capabilities as any other man or human being. They could also be working or doing the exact same thing as man could or even better. There are no biological or physical abilities that hold men and woman to these assumed roles in society. Humans are born knowing which gender they are, but one learns their gender identity through the interactions of what we grow up with and learn how society expects them to act. There is no possible way that one could learn what one believes in and behaviors through biological influences; society has a much stronger influence on the way people act solely based on gender. Everyone in this world is born with some kind of innate ability on how to act relative to gender, but the way on is raised, how one interact with others and also the influences that the media has is what influences ones gender identity.

Flowers For Algernon :: essays research papers

Algernon is a mouse. He's a special mouse, Charlie Gordon is told, and it must be true, because whenever Charlie and Algernon run a race (Algernon is in a real maze; Charlie has a pencil-and-paper version), Algernon wins. How did that mouse get to be so special, Charlie wonders? The answer is that Algernon's IQ has been tripled by an experimental surgical procedure. The scientists who performed the experiment now need a human subject to test, and Charlie has been recommended to them by his night-school teacher, Miss Kinnian. Charlie's a good candidate for the procedure, because even though he currently has an I.Q. of only 68, he is willing, highly motivated and eager to learn. He's convinced that if he could only learn to read and write, the secret of being smart would be revealed to him. Charlie wants to be smart because he works as a janitor in a factory where he has many friends, but even as he goes along with their hijinks, he suspects his friends mock him. The opportunity to be made smart--really smart--is irresistible, even though there's a chance that the results of the operation will only be temporary. Because Charlie wants his co-workers to accept him. And therein lies the tale. Charlie does indeed get smarter. He struggles to absorb as much knowledge as he can in whatever time he has. He suggests a new way to line up the machines at the factory, saving the owner tens of thousands of dollars a year in operating costs, and the owner gives him a $25 bonus. But when Charlie suggests to his factory friends that he could use his bonus to treat them to lunch or a drink, they have other things to do. Charlie's too smart for them now. He's even smart enough to assist with the research on intelligence enhancement. He's smart enough to suddenly perceive Miss Kinnian with new eyes...and fall in love. Everybody is Charlie Flowers for Algernon is such a beloved classic that it has remained in print since 1959 and is now in its 58th edition. It has received science fiction's highest honors, the Hugo and Nebula Awards. It's been translated into dozens of languages, adapted for TV, and performed on stage. Cliff Robertson won an Oscar for his performance in the 1968 movie version, Charly. Everybody loves Charlie's story because Charlie is so vulnerable, so representative of readers' internal desires to fit in, to be smart, to have friends, to love. Everyone carries the ancient baggage of childhood, a time when others (adults, older children) were the keepers of the secret knowledge of the world. The revelation of Charlie's raw hopes and dreams